MineraLogic

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MineraLogic

MineraLogic

MineraLogic

Business Services

What We Made

Tags

apparel

custom

drawing

geology

mineralogic

product

shirt

water bottle

Challenge

Concept

Outcome

Tamara Diedrich, Principal Geochemist and MineraLogic President wanted to give her employees a thoughtful gift as a thank you for their hard work and flexibility throughout the Covid-19 pandemic. So she commissioned Šek to create custom artwork that spoke to the work MineraLogic does. She wanted the illustration to not feel salesy or promotional. Instead, she wanted it to be something people would want to wear shirt or see on a coffee mug.The design came together as clean line drawing. It incorporated a scene of Duluth with natural geological components. The company's name was woven into the artwork but in a subtle way as a secondary element.Custom projects are some of our favorite to do. It gets us back to our traditional creative roots. To view other custom artwork Šek has created, click here.

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What they said and how they felt

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